Workshop 2022 2.0 is a Work Program that was held on Saturday, 3rd December 2022. The aim of this Workshop is to improve students’ soft skills using direct training methods (learning by doing). The Workshop 2022 2.0 has the theme “Digital Branding: Build & Level Up Your Brand” which discusses general branding and digital branding. Workshop 2022 2.0 is divided into two sessions. The first session entitled “All About Branding” was presented in the form of a material presentation using PowerPoint which discussed branding in general by Shierly Ge. Then after a 10-minute break, the second session entitled “How to Build & Growth Social Media Branding” began. This session was delivered in the form of a material presentation using PowerPoint by Florentini Wang Liem and at the end of the second session, participants were given practical assignments in the form of a case study. This assignment is then submitted via Google Form with a deadline of Sunday, December 4th, 2022 at 23.59 WIB. After the assignment collection was closed, the committee examined the Google Form to then be given to the speaker for review and assessment.
